View Our Website View All Jobs

Marketing Specialist

CoverMyMeds is seeking a collaborative, detail-oriented and energetic marketing specialist who thrives in a fast-paced, entrepreneurial environment. This position will support our provider, pharmacy and payer business units and their products. The marketing specialist will collaborate closely with other marketing team members as well as sales, account management and product teams to deliver holistic marketing campaigns and sales tools supporting company objectives.

What you'll do

Like most growing companies, the job content of all positions varies daily as everyone pitches in to get the job done. Nonetheless, we try to maintain clarity with respect to employees’ primary responsibilities.

  • Develop strategy and execute marketing campaigns for provider, pharmacy and payer product adoption and utilization through the various marketing channels. Channels may include, but are not limited to email, direct mail, social and digital campaigns
  • Collaborate with account management teams to identify areas of opportunity and determine the best method of communication to accomplish defined objectives
  • Work with analytics team members to build reporting to track and deliver results of marketing campaigns to internal and external stakeholders
  • Seek out collaboration and buy-in from internal stakeholders (e.g. product and sales) to develop the most effective strategic marketing tactics
  • Participate in strategic discussions that support thought leadership initiatives
  • Apply sales and marketing concepts across multiple channels to create cohesive experiences for campaigns
  • Audit and update marketing and sales messaging to ensure optimization of marketing materials
  • Partner with creative team to prepare customized materials for sales and program support.  
  • Apply thorough understanding of our business model and how industry trends may impact our efforts 
  • Support the management of a marketing budget, tracking awareness, perception, cost of customer acquisition and return on investment of marketing efforts
  • Partner closely with marketing team leaders to plan and secure relevant paid media packages, including highlighting content verticals, audience demographics, and performance metrics
  • Optimize media plans and budgets according to the best media mix

About You

  • 5-7 years of relevant marketing experience
  • Comfortable in a fast-paced work environment; able to balance multiple projects at once, iterate quickly and adapt to a rapidly evolving brand
  • Ability to make decisions and confidently explain strategic approach
  • Organized, detail oriented and deadline driven with excellent time-management, scoping and prioritization skills
  • Proven record of success and accountability for seeing projects from start to completion
  • Advertising agency experience a plus
  • Healthcare industry experience a plus

About Us

CoverMyMeds, part of McKesson’s Prescription Technology Solutions, is a fast-growing healthcare technology company. Our mission: Help patients get the medications they need to live healthy lives. Our solutions seamlessly connect the health care network to improve medication access, increasing speed to therapy and reducing prescription abandonment for patients like you and me.

We hire ambitious people and make it a priority to invest in them by providing opportunities to grow their careers and connections within the community. On-site culinary team, flexible hours and paid benefits? Yeah, we have those too. But don’t take our word for it. We’ve been recognized as a “Best Place to Work” by Glassdoor, a “Best Company to Work For” by FORTUNE, and our employees have great things to say, too.

CoverMyMeds is an equal opportunity and affirmative action employer. We embrace diversity and are committed to creating an inclusive environment for all employees. Qualified applicants will be considered for employment without regard to race, religion, gender, gender identity, sexual orientation, national origin, age, disability or veteran status.

 

Read More

Apply for this position

Required*
Apply with
We've received your resume. Click here to update it.
Attach resume or Paste resume
Attach resume as .pdf, .doc, .docx, .odt, .txt, or .rtf (limit 5MB) or Paste resume

Paste your resume here or Attach resume file

To comply with government Equal Employment Opportunity and/or Affirmative Action reporting regulations, we are requesting (but NOT requiring) that you enter this personal data. This information will not be used in connection with any employment decisions, and will be used solely as permitted by state and federal law. Your voluntary cooperation would be appreciated. Learn more.
Gender
Race/Ethnicity
Invitation for Job Applicants to Self-Identify as a U.S. Veteran
  • A “disabled veteran” is one of the following:
    • a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or
    • a person who was discharged or released from active duty because of a service-connected disability.
  • A “recently separated veteran” means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.
  • An “active duty wartime or campaign badge veteran” means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.
  • An “Armed forces service medal veteran” means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.
Veteran status
I IDENTIFY AS ONE OR MORE OF THE CLASSIFICATIONS OF PROTECTED VETERAN LISTED ABOVE
I AM NOT A PROTECTED VETERAN
I DON’T WISH TO ANSWER
Voluntary Self-Identification of Disability
Voluntary Self-Identification of Disability Form CC-305
OMB Control Number 1250-0005
Expires 5/31/2023
Why are you being asked to complete this form?

We are a federal contractor or subcontractor required by law to provide equal employment opportunity to qualified people with disabilities. We are also required to measure our progress toward having at least 7% of our workforce be individuals with disabilities. To do this, we must ask applicants and employees if they have a disability or have ever had a disability. Because a person may become disabled at any time, we ask all of our employees to update their information at least every five years.

Identifying yourself as an individual with a disability is voluntary, and we hope that you will choose to do so. Your answer will be maintained confidentially and not be seen by selecting officials or anyone else involved in making personnel decisions. Completing the form will not negatively impact you in any way, regardless of whether you have self-identified in the past. For more information about this form or the equal employment obligations of federal contractors under Section 503 of the Rehabilitation Act, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

You are considered to have a disability if you have a physical or mental impairment or medical condition that substantially limits a major life activity, or if you have a history or record of such an impairment or medical condition. Disabilities include, but are not limited to:

  • Autism
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, or HIV/AIDS
  • Blind or low vision
  • Cancer
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or hard of hearing
  • Depression or anxiety
  • Diabetes
  • Epilepsy
  • Gastrointestinal disorders, for example, Crohn's Disease, or irritable bowel syndrome
  • Intellectual disability
  • Missing limbs or partially missing limbs
  • Nervous system condition for example, migraine headaches, Parkinson's disease, or Multiple sclerosis (MS)
  • Psychiatric condition, for example, bipolar disorder, schizophrenia, PTSD, or major depression
Please check one of the boxes below:

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.

You must enter your name and date
Your Name Today's Date